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Under the sea

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  • 2 min read

Come Under the Sea

Everyone knows the story of a young mermaid who was desperate to experience the human world. She loved the idea of human life, and human food, too. But you've heard the saying, it's better down where it's wetter... is that true for your pet's diet, too?


Both our House Lion Blend and our Signature Blend food packs include seafood as an important nutrient booster alongside our other important ingredients. Fish, and specifically sardines, tuna and swordfish (all of which are found in our House Lion Blend) increase levels of fatty acids in your pet's diet, including Omega 3's. It also includes Zinc, Iron, and vitamins like Vitamin B6 and B12. Vitamin A is also found in fish. 

These vitamins, minerals and fatty acids benefit your pet in many ways: it helps with brain health, a shiny coat, healthy skin, joint health and brain health — all things that give your pet a long, happy life they'll love to share with you. 

Why Wild Caught?

You can get seafood like fish in a few different ways: wild-caught, organic or famed fish. Farmed fish are the underwater version of conventionally grown cows, lambs and pigs. Their diet, living conditions, and the use of antibiotics and other chemicals makes farmed fish less ideal in a healthy, organic pet diet. 

Farmed fish may be fed a diet that is higher in fat and lower in nutrients than wild fish as it is cheaper and easier. They may also be exposed to contaminants such as PCBs, dioxins, and mercury, which can accumulate in their bodies, as well as the use of antibiotics and other chemicals to mitigate the impact of crowded living conditions. While regulations and best practices have been put in place in an attempt to reduce unnecessary risks, conventionally farmed fish aren't worth sacrificing the benefits of wild-caught fish. 

Wild caught fish don't just contain fewer contaminants, but also a higher levels of beneficial nutrients due to their diverse diet. Wild fish live in their natural habitats and eat their natural diets which includes smaller fish and seafood, as well as flora found in the ocean such as algae. This varied and natural diet allows for a more diverse range of nutrients, including omega-3 fatty acids, vitamins, and minerals. 

It's important for the well-being of the animal that they are able to live in their natural habitat and live as close to their natural life as possible — but it's not just good for them, it's good for us, too! We reap the benefits of their stress-free, nutritionally diverse life and get all of the benefits into our bodies. The same is true for your pet, too. 

Your pet can't read this blog and decide to choose the best for them, that's up to you! Feed your pet the best with our food packs, including our trial packs which you can find here. You can also fill out our Pet of the Fortnight form here to win a 700g food pack.

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